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A checklist for equity crowdfunding – campaign

This is a follow up to the checklist for the pre-campaign. If you haven’t read that one, I would recommend you to start there. During the campaign, things are going to be so hectic that you won’t have time to react, so it’s just better to have everything ready to go! It’s now time to […]

A checklist for equity crowdfunding – pre-campaign

If you’re looking for a checklist for equity crowdfunding, you’re in luck! There are quite a few things that you need to take into account to execute a successful equity crowdfunding campaign. And I have captured all of them in this nifty list! In this first instalment, we’ll look at the pre-campaign. I will be […]

Branding for equity crowdfunding

Before embarking in an equity crowdfunding campaign, you should consider having a well-refined brand. The reasons are multiple but they could be summarised in being very clear in what you do and what you stand for in a way that resonates with your audience. Brand development is a complex process in which big companies spend […]